Alan says: "The Japanese in the background is obviously reversed. Perhaps the BBC published a mirror-image reversed copy of the photo. Although obviously intended to be Japanese, the text in the background is not exactly legible anyway and it does not seem to make any sense. Maybe the Japanese is reversed on the background image. Who knows? I’m not sure why such a journalist would want to be photographed in front of such a gibberish background. Is this fashionable in Russia or something?"
My guess would be it had something to do with paragraph 3 of the article:
"In one chapter, its author describes a flirty sushi lunch with Vladimir Putin, then head of the Russian security services, the FSB."
Sushi, #42 on list of things White people like.